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Digital Marketing Apprentice

Company Name: PlastikMedia
Company Address: Lutterworth, England , LE17 5BH
Course Name:
Course Duration: 15 Months
Salary: £15,000
Start Date: 29/08/2022



Overview

PlastikMedia is a growing B2B digital marketing agency, specialising in the plastics manufacturing sector. We’re looking for a dynamic, hardworking, and proactive Digital Marketing Apprentice to join our friendly team near Lutterworth. This will be ideal for someone who wants to make their mark and become integral to a growing business.

This is an office-based role to assist and learn to shape our marketing team’s work, utilising various digital marketing channels, including email marketing (MailChimp), social media (LinkedIn, Twitter), press releases and digital news, webinars, SEO, and website management.

You will work closely with all areas of digital marketing, to assist with the design and production of campaigns and helping the team to achieve agreed targets.

We are privileged to work with the leading companies in the plastics industry, and this role involves the ongoing digital marketing activities of PlastikMedia, sister company PlastikCity, and our varied client base of over 260 companies.

Day to day tasks and responsibilities include (but aren’t limited to):

Learning to drive the development and ongoing implementation of PlastikMedia and PlastikCity’s marketing plans and growth objectives

Learning to manage multi-platform marketing campaigns for third-party clients, including planning, implementation, analysis and stakeholder management

Staying up to date with the latest trends in marketing and manufacturing, to ensure continuous innovation and improvement of our services

Learning to design and deliver company mailshots using MailChimp, and Adobe Photoshop and InDesign as required

Writing and publishing content on WordPress websites

Learning to manage websites, third party plugins, and other website admin (with basic HTML and CSS coding)

Learning to utilities third party SEO & website tools such as Moz, Google Analytics to analyse results and report to client

Assisting with the continued growth of company social media channels, using analytics and insights to measure and increase engagement


Entry requirements

Five grade 9-4 or A*-C GCSEs (including English and Maths) – the ideal candidate would have achieved a higher grade in English.

The successful candidate must have their own means of transport to travel to and from our office in Claybrooke Parva (near Lutterworth), Leicestershire. Free-on site parking is available.

We are looking for someone who is:

  • A confident and motivated individual who maintains high standards of work, taking pride in their output
  • Possesses strong communication skills, including written communication and verbally
  • Has impeccable attention-to-detail
  • A proactive self-starter who will work using their own initiative to bring new ideas and manage own tasks

Skills requirements

Organisation skills, IT skills, Team working, Creative, Communication skills,

Training to be provided

You will undertake the ground breaking Apprentify Digital Marketer Level 3 apprenticeship.

We have designed our programme to offer you 4 distinct routes to focus your career path and specialise in areas such as Social Media, Search Engine Marketing, Web Design or Web Development. These paths are designed to jump start your career and make you stand out in a competitive field increasing your future earning potential.

During the 15 months of training you will learn cutting edge theory and industry practice across three Knowledge Modules:

Marketing Principles – starting with the basics you will learn how to effectively target customers based on their wants and desires as well as how the sales and marketing funnels work. You will understand what makes customers buy or not buy and how marketing can influence this as well as how to effectively focus on target markets and manage customers to make them loyal to a business.

How the Web Works – delving into the technical you will learn the Principles of Coding and how marketers create effective web sites, designs and user interfaces. This includes how web design and development drive engagement and conversions.

Driving Return on Investment – using data to create detailed customer insight, you will learn how to use industry leading platforms (including Google Analytics) to understand the online customer journey and improve your marketing based on customer usage of your website.

What you will receive:

A chance to earn whilst you learn amongst leading industry professionals

Full support and coaching from an experienced Development Coach with excellent industry experience

Onsite monthly visits / mentoring and coaching sessions

Graduation in under 15 months

Access to the very latest online technical and marketing training

Marketing projects based on real life scenarios within your business to enhance learning

Develop expertise in an area to develop your career with our bespoke Path to Mastery

Digital skills and coaching in social media marketing, Google advertising, copywriting, website design and development, content production and tools to enhance digital marketing

In addition to all of the above, all of our applicants will go through our Assessment Centre. This exclusive session is designed to identify your digital strengths and weaknesses to help us match you with the perfect employer and the perfect role to start your career in the best way!


Things to consider

• Friday lunchtime finish • Company reward scheme • Discretionary yearly bonus based on personal and company performance • Employer pension contributions • 25 days annual leave, plus public holidays • £12,000-£15,000 per annum dependent on age and experience

Future Prospects

Potential permanent position at the end of the apprenticeship.
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