Digital Marketing Apprentice
| Company Name: | Starbots Creative |
| Company Address: | Newcastle, England , ST5 1BS |
| Course Name: | Digital marketer (Level 3) |
| Course Duration: | 15 Months |
| Salary: | £19,000 |
| Start Date: | 26/06/2023 |
Overview
Starbots Creative is a leading, results-driven creative agency full of passionate people located in the heart of Staffordshire. We pride ourselves on delivering a genuine service and creating an exceptional workplace.We work with a range of clients both locally and nationally and across varying sectors, including education, council, arts, automotive, property, construction, transport, retail and more.
We are looking for a driven Digital Marketing Apprentice, with a big passion for digital marketing. As a Digital Marketing Apprentice in our fast-growing company, you will be responsible for supporting in creating and managing client’s marketing campaigns on web, social media and other digital marketing platforms. You will identify marketing trends, support in planning campaigns and use web analytics tools to analyse the performance of the campaigns. You’ll be able to make recommendations, build engaging campaigns, manage website projects and most importantly be ready to make a real difference and demonstrate the results.
The role:
Support in developing and implementing digital marketing strategies for clients
Work on managing client websites from start to finish including design, technical functionality, content, upgrades, enhances and ongoing support
Manage client PPC campaigns to drive high-quality traffic to websites providing regular analysis and report summaries of results to help make recommendations to the business
Optimize websites for search engines using SEO best practice techniques
Assist in executing client social media strategies to engage with customers and build brand awareness
Work to media budgets ensuring campaign costs are justified, measured and realistic and that spend remains within budget parameters
Analyze and prepare reports on the effectiveness of digital marketing efforts using analytics tools
Measure key performance metrics, including website traffic, engagement, leads, conversion rate and overall return on investment
Proactively seek out and identify opportunities to create value and increase revenue through cross-selling activities and digital transformation
Oversee innovative digital project developments
Develop and maintain Google Analytics measurement platform
Monitor user behavior to guide recommendations
Provide technical & digital support to all areas of the business
Liaise with external stakeholders
What you get:
• £19,000 DOE
• 30 days holiday including bank holidays.
• Company pension scheme
• Ambitious, fun, and innovative working environment
• Training, development, and progression opportunities
• Casual dress
• Company events
• Flexible working environment
• Friday early finish
• Free refreshments
• Free sweets and snacks
• Staff socials
• Christmas shut down
Entry requirements
Hold a minimum of C grade or above in GCSE Maths and English
Experience in relevant fields (whether in employment or personal)
Knowledge of SEO and Google Analytics
Working experience with website analytics, social media platforms and digital ad platforms is desirable
Excellent written and oral communication skills
Knowledge of the latest digital marketing trends and technologies
Strong analytical thinking skills
The ability to work as part of a team
Skills requirements
Training to be provided
You will undertake the ground breaking Apprentify Digital Marketer Level 3 apprenticeship.
We have designed our programme to offer you 4 distinct routes to focus your career path and specialise in areas such as Social Media, Search Engine Marketing, Web Design or Web Development. These paths are designed to jump start your career and make you stand out in a competitive field increasing your future earning potential.
During the 15 months of training you will learn cutting edge theory and industry practice across three Knowledge Modules:
Marketing Principles – starting with the basics you will learn how to effectively target customers based on their wants and desires as well as how the sales and marketing funnels work. You will understand what makes customers buy or not buy and how marketing can influence this as well as how to effectively focus on target markets and manage customers to make them loyal to a business.
How the Web Works – delving into the technical you will learn the Principles of Coding and how marketers create effective web sites, designs and user interfaces. This includes how web design and development drive engagement and conversions.
Driving Return on Investment – using data to create detailed customer insight, you will learn how to use industry leading platforms (including Google Analytics) to understand the online customer journey and improve your marketing based on customer usage of your website.
What you will receive:
A chance to earn whilst you learn amongst leading industry professionals
Full support and coaching from an experienced Development Coach with excellent industry experience
Onsite monthly visits / mentoring and coaching sessions
Graduation in under 15 months
Access to the very latest online technical and marketing training
Marketing projects based on real life scenarios within your business to enhance learning
Develop expertise in an area to develop your career with our bespoke Path to Mastery
Digital skills and coaching in social media marketing, Google advertising, copywriting, website design and development, content production and tools to enhance digital marketing
In addition to all of the above, all of our applicants will go through our Assessment Centre. This exclusive session is designed to identify your digital strengths and weaknesses to help us match you with the perfect employer and the perfect role to start your career in the best way!