Overview

KEY RESPONSIBILITIES & TASKS

Campaign Planning & Content

• Plan and maintain the monthly content calendar (email, blog, social).
• Write and schedule weekly agency emails using our brand tone.
• Draft and post content for Facebook, Instagram, and LinkedIn.
• Collect and publish client testimonials and case studies.

Digital Marketing & Automation

• Maintain and update lead magnets, funnels, and automations in GoHighLevel.
• Manage low-budget or test paid ads with supervision.
• Track and report website traffic, clicks, and conversions.
• Update Linktree, bios, and website CTAs when new offers launch.
• Help with new product or GPT launches (emails, pages, assets).

Brand & Assets

• Keep Accelerate brand imagery and content library up to date.
• Ensure all marketing materials are on-brand and properly filed.
• Coordinate with the design team (Mickael) for creative assets.

Performance & Reporting

• Monitor campaign performance (click-throughs, leads, reach).
• Maintain a marketing performance tracker in Google Sheets.
• Provide a short weekly summary report of key stats and highlights.

Core KPIs

• 100% content and email schedule adherence.
• 2 internal campaigns launched in first 90 days.
• 3+ testimonials/case studies published.
• Weekly marketing report submitted on time.
• 90%+ task completion in ActiveCollab / GHL

Entry requirements

A minimum of Grade 4 or above in Maths & English at GCSE level.

Holding a valid driver licence and access to a vehicle is not essential but advantageous.

ABOUT YOU

• Enthusiastic about marketing, design, and creative storytelling.
• Great written English and attention to detail.
• Organised, curious, and eager to learn new tools.
• Resilient.
• Confident using Google Docs, Canva, and social platforms.
• Can work autonomously.
• Bonus: some experience with WordPress, GoHighLevel, or Meta Ads.

Core Behaviours

• Curiosity: asks questions, learns fast.
• Proactivity: takes ownership of small projects.
• Attention to Detail: double-checks links, spelling, and assets.
• Communication: keeps team updated, flags issues early.
• Creativity: brings new content ideas and solutions.

Skills requirements

Training to be provided

Marketing has become fundamental to the success of any modern business. Having an efficient and knowledgeable team is a must. Still, employers are beginning to realise they don't have to recruit from the top to bring this expertise into their business. There is plenty of hungry talent eager to prove their worth at an apprenticeship level. That's why we've created our Level 3 Multi-channel Marketing apprenticeship. We allow young talent to grow and fast-rising businesses the chance to futureproof their organisation. 

Apprentify's Digital Marketing apprenticeships are designed to bring up-and-coming talent through the ranks of an organisation. Our programmes offer cost-effective solutions to employers while also giving apprentices industry experience. For example, our Level 3 Multi-channel Marketing apprenticeship equates to an A-Level qualification, with the added benefit of on-the-job experience and sector knowledge. 

Multi-channel marketers will define, design, build and implement campaigns across a variety of platforms to drive customer engagement and retention. In addition, they will be responsible for parts of the campaign within their area of responsibility. As part of the Marketing team, they will contribute to the implementation of the Marketing strategy and plans and will have responsibility for elements of the overall marketing plan.

They will be the first point of contact for day-to-day activities in the marketing team and will be responsible for allocating higher levels of work to the management team. This role will work on their own and in a range of team settings. They work within agreed budgets and available resources. Multi-channel marketers work without high levels of supervision, usually reporting to senior stakeholders. They may occasionally be responsible for decision making on smaller areas of campaigns, but more often will support or influence the decisions of others.

The Multi-channel Apprenticeship programme covers:

• Branding
• Content Marketing
• Marketing Communications
• Campaign Management
• Adobe Creative Cloud

Key learning outcomes from the Multi-Channel Marketing Apprenticeship include:

• Utilising design software to create high quality media assets
• Mastering technical marketing software including CMS and analytics platforms
• Understanding customer types in detail to maximise marketing ROI
• Effectively interpreting marketing briefs to delight clients

Things to consider

Future Prospects