EMR

What started with a single marketing apprentice in 2021 has grown into one of our most far-reaching partnerships. EMR now works with us across the full Apprentify Group offering, from commercial buying and content to data, cyber, software and learning design.

Small start. Big results.

Since that first enrolment in 2021, EMR colleagues have completed programmes spanning commercial buying, content creation, business analysis, data, digital marketing, cyber security, software development and learning design, a breadth of provision that reflects both the scale of EMR’s ambition and the depth of what the Apprentify Group can deliver.

2021

Partnership began

Starting with a single marketing apprentice

9

programmes in 2026

Across content, business analysis, data, digital, cyber, software and learning design.

5bn

EMR annual turnover

2021

Partnership began

Starting with a single marketing apprentice

9

programmes in 2026

Across content, business analysis, data, digital, cyber, software and learning design.

5bn

EMR annual turnover

2021

Partnership began

Starting with a single marketing apprentice

9

programmes in 2026

Across content, business analysis, data, digital, cyber, software and learning design.

5bn

EMR annual turnover

Snapshot

What began as a single touchpoint has evolved into a strategic development partnership, shaping long-term capability across the business and beyond. EMR have been able to attract new talent into the business, develop existing employees and build a stronger pipeline of future skills across the organisation.

Results

  • Increased confidence and professional development amongst learners
  • Greater awareness of career opportunities across the business
  • Enhanced engagement with emerging talent entering the industry

From a single apprenticeship to a multi-programme partnership

The challenge

As one of the world’s largest metal recycling businesses, EMR operates at significant scale, handling millions of tonnes of material each year across a global network.

 

Like many organisations across the sector, EMR faced the challenge of attracting new talent into an industry that has historically been affected by a generational skills gap. The business wanted to showcase the modern reality of the sector, highlighting the professional opportunities available while creating clear development pathways for both new and existing employees.

The solution

EMR partnered with Apprentify to deliver apprenticeship and development programmes tailored to the needs of the business and its people.

 

Working closely with EMR, Apprentify helped create learning pathways that supported employees at different stages of their careers. The programmes combined professional development with practical workplace learning, enabling individuals to build confidence, develop transferable skills and contribute more effectively in their roles.

 

Apprentify’s collaborative approach ensured programmes remained aligned to EMR’s goals, creating a partnership focused on both individual growth and wider business impact.

The results

With the support of Apprentify, EMR has strengthened its approach to workforce development, creating opportunities for employees to learn new skills, build confidence and progress their careers.

 

The programmes have helped support a stronger internal talent pipeline while demonstrating the opportunities available within a modern, forward-looking industry. By investing in development and future skills, the business is better positioned to address workforce challenges and support long-term growth.

Client review

Take a look at what some of our individuals and employers think about the courses that are on offer with Apprentify, and how it could potentially help other industries.

Build future skills in your organisation with Apprentify

Develop capability across your workforce

From apprenticeships and professional development to digital and AI skills, Apprentify helps organisations attract talent, close skills gaps in your teams, and build a workforce ready for the future.