Virgin Media O2

As one of the UK’s leading telecommunications providers, Virgin Media O2 recognised the need to strengthen capability across its field engineer workforce and create a sustainable pipeline of skilled talent.

The organisation wanted a learning solution that would support employees in developing the technical skills required for success while also driving high levels of engagement, programme completion and long-term retention. Beyond achieving strong apprenticeship outcomes, Virgin Media O2 aimed to create a programme recognised for its quality and impact across the industry.

To achieve this, the business required a trusted learning partner capable of delivering a structured, scalable apprenticeship programme aligned to the specific needs of the telecoms sector.

Since February 2024, Virgin Media O2 and Apprentify have worked in partnership to deliver the Level 2 Telecoms Field Operative apprenticeship programme.

From the outset, Apprentify invested time in understanding Virgin Media O2’s objectives, workforce requirements, and definition of success. Together, the organisations implemented a structured learning programme combining clear delivery schedules, instructor-led sessions, dedicated coaching, and ongoing learner support.

The programme is underpinned by Apprentify’s customer-first approach, with a dedicated Customer Success Team providing end-to-end support across enrolment, compliance, learner progress, and programme management. This collaborative model ensures the apprenticeship experience remains aligned to both learner and business needs while supporting continuous improvement.

The partnership has already delivered significant impact for Virgin Media O2, supporting more than 200 delegates through the Telecoms Field Operative apprenticeship programme.

The programme has achieved an 81% completion rate alongside a 100% pass rate, demonstrating strong learner engagement and successful outcomes. These results have translated into wider business benefits, with more than 90% of learners retained or promoted following completion of their End-Point Assessment.

Alongside performance outcomes, learner satisfaction remains high and the quality of the programme has also received industry recognition, with two Telecoms Field Operative apprentices nominated for Apprentice of the Year at The ITP Awards.

Together, these outcomes have helped Virgin Media O2 strengthen workforce capability, support employee progression and build a highly skilled engineering workforce for the future.